![]() ![]() This is Episode 5 of Sold a Story, a podcast from American Public Media. Tobin: It became a very lucrative business. He worked in educational publishing for decades. Full of tips and advice – for how to teach reading and writing in particular.ĭan Tobin: These books immediately took off. But Heinemann decided to focus on a new kind of book. At the time, the American publishing market was dominated by big, traditional textbook companies. Heinemann came to the United States from Britain in the late 1970s. Every time I looked at a manuscript, I thought – how would I use that in my class? Lisa Luedeke: It was a place where people were passionate about education. Price: It was like one of those – you know, like, you see in a sitcom or something like that, where the guy skateboards to work and is like skateboarding down the hallway, high-fiving some 65-year-old editor. ![]() Temple says it was a great place to work. Heinemann is an educational publishing company. ![]() Temple Ireland-Rosenberger: “Whatever you do, do not answer the phone ‘Heineken.’” And the very first call I took, I said, “Good afternoon, Heineken.”īut she wasn’t working at Heineken. In the early 1990s, Temple Ireland-Rosenberger got a temp job at a small company in Portsmouth, New Hampshire. DOWNLOAD THIS TRANSCRIPT | SUBSCRIBE TO THE PODCAST ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |